Our Integrated Report

At SANBS we recognise that saving a life requires collective effort, uniting every donor, colleague, and individual impacted by our mission. The year 2025 signifies a pivotal moment for us, centred on deeper human connections and a commitment to putting people first through enhanced care experiences. We are transitioning from a product-focused mindset to a customer-centric approach, viewing our donors as essential partners in our national mission and empowering employees to lead with empathy and professionalism.

Recent initiatives, including digital transformation and thoughtful donor appreciation, are building a responsive and connected organisation that fosters trust and encourages lifelong participation. Our focus on developing a diverse and capable workforce ensures we are prepared for future challenges. We believe every unit of blood represents an act of hope, guiding our interactions and decisions.

Looking forward to 2030, our strategy continues to prioritise the relationships that define our mission in a constantly changing world.